We are seeking a Google Analytics (GA4) and Google Tag Manager (GTM) Specialist with strong expertise in data tracking, reporting, and optimization for digital platforms. This role requires proficiency in GA4, GTM, and Looker Studio to ensure that digital performance is accurately measured, analyzed, and reported. You will manage the end-to-end process of tracking implementation, data governance, and tag auditing to provide valuable insights that drive business decisions.

This role combines technical tagging expertise with analytical skills to interpret data effectively, ensuring seamless tracking and reporting across digital channels.

Required Skills & Qualifications:

• Proficiency in Google Analytics 4 (GA4), Google Tag Manager (GTM), and Looker Studio for data tracking, reporting, and visualization.
• Experience in tag auditing and data governance to ensure accurate tracking and compliance with industry standards.
• Basic knowledge of JavaScript and HTML for troubleshooting and tag implementation.
• Strong analytical skills to interpret data, analyze user behavior, and generate actionable insights.
• Ability to troubleshoot and optimize tracking setups to ensure data accuracy and alignment with business goals.